#Metrics
5 articles
How to Track Google Maps Rankings Over Time Without Fooling Yourself
Most rank trends lie a little. How to track local Map Pack rankings over weeks and months so the change you report is real: one rank definition, identical grids, one engine, and the right views.
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How to Present Heatmaps to Clients for Local SEO Reporting That Retains
Turn geo-grid scans into client reports that survive procurement meetings, the five-slide structure, which numbers to lead with, and the mistakes that make heatmaps feel like decoration.
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Why Geo-Grid Tools Show Different Results
Two geo-grid tools, two different rankings for the same business, why that happens, when it matters, and how to sanity-check any grid data before you act on it.
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What Do SoLV and Visibility Scores Actually Mean?
Share of Local Visibility (SoLV), Average Rank Position, and visibility scores explained, what they measure, how they're calculated, and how to use them in client reports.
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How to Read a Geo-Grid Heatmap and Decide What to Do Next
A practical framework for reading geo-grid heatmaps, what the colors mean, the five patterns that matter, and the local SEO action each one calls for.
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